Answer Engine Optimization (AEO): The Era of AI-Powered Search

Answer Engine Optimization AEO

With AI engines like ChatGPT, Gemini, and Claude becoming prominent information sources, how users search—and how results are delivered—is changing. Instead of a list of links, AI engines deliver synthesized answers. This shift has given rise to Answer Engine Optimization (AEO): a content strategy focused on making your information discoverable, usable, and featured in direct […]