Half of Consumers Already Use AI Search: Your Gen AI Optimization Strategy for the $750B Shift

AI Search in short AI-powered search is no longer a futuristic concept. It is already reshaping how consumers discover brands, compare products, and make purchasing decisions. According to McKinsey, half of consumers now use AI-powered search tools, and this shift is expected to influence up to $750 billion in revenue by 2028. That number is […]